CASE STUDY:
Caesars Entertainment Strategic Partnership
Netbooth Corporation sought to solidify its position as a leader in technology and innovation within the hospitality industry. I facilitated a strategic partnership with Caesars Entertainment, positioning Netbooth as their primary technology and branding partner. This collaboration enabled Caesars to modernize its digital marketing efforts and integrate cutting-edge technology across its properties.
Scope & Objectives
Establish Netbooth Corporation as a trusted partner for Caesars Entertainment.
Provide innovative solutions to enhance Caesars’ branding, customer engagement, and operational efficiency.
Design and implement interactive digital marketing tools tailored to Caesars’ diverse properties and audiences.
Solutions and Approach
Facilitated strategic discussions with Caesars’ leadership to identify branding and operational challenges.
Developed interactive marketing systems and touchscreen solutions for casino floors, sports betting kiosks, and customer service hubs.
Designed digital branding assets, including interactive ad campaigns and user interfaces, to modernize Caesars’ customer-facing experiences.
Provided ongoing advisory services to ensure the partnership's long-term success and alignment with Caesars’ evolving goals.
Outcomes and Results
Established Netbooth Corporation as Caesars Entertainment’s primary technology and branding partner, resulting in increased adoption of Netbooth’s innovations across all properties.
Enhanced customer satisfaction and engagement through streamlined and interactive experiences.
Strengthened Caesars’ market position as an industry innovator, contributing to a 25% growth in customer retention and loyalty.
Meet Chris McCarthy
Brand Growth Advisor
Hi, I’m Chris McCarthy, a brand strategist, designer, and marketer. Over the past 25 years, I've had the opportunity to work with some of the world’s most recognized and respected brands, including Penske Automotive Group, Ford Motor Company, MGM Resorts, Caesars Entertainment, The Hard Rock Hotel, The American Red Cross, and the City of Las Vegas.
As a trusted brand growth advisor, I help businesses create strong brand identities and implement strategies that truly connect with their audiences, leading to significant growth. I enjoy mentoring and coaching others in brand strategy, and it’s been incredibly rewarding to help countless business owners and designers take their branding to the next level.
My career has been all about continuous learning and striving for excellence. I’ve dedicated myself to understanding what makes brands successful and have developed innovative strategies that consistently deliver results.
Trusted by The Biggest Brands
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About Chris McCarthy
Brand Growth Advisor
Hi, I’m Chris McCarthy, a brand strategist, designer, and marketer. Over the past 25 years, I've had the opportunity to work with some of the world’s most recognized and respected brands, including Penske Automotive Group, Ford Motor Company, MGM Resorts, Caesars Entertainment, The Hard Rock Hotel, The American Red Cross, and the City of Las Vegas.
As a trusted brand growth advisor, I help businesses create strong brand identities and implement strategies that truly connect with their audiences, leading to significant growth. I enjoy mentoring and coaching others in brand strategy, and it’s been incredibly rewarding to help countless business owners and designers take their branding to the next level.
My career has been all about continuous learning and striving for excellence. I’ve dedicated myself to understanding what makes brands successful and have developed innovative strategies that consistently deliver results.
Trusted by The Biggest Brands
